What Are Instagram Dm Limits?

/16 December, 2022 10:22 am

Instagram has daily restrictions to detect bots and spam users and prevent them from doing automated actions for the safety of the service. Instagram wants genuine users and genuine interactions. In this article, we will discuss What are Instagram DM limits? let’s dive in!

Therefore, if you’re utilizing Instagram to expand your business, you need to be aware of these rules and restrictions to keep your IG account secure and achieve development on this potent platform.

If you disregard these simple Instagram restrictions in your marketing strategy, Instagram’s algorithm will identify you as a bot or spammer. Your IG account will be banned or blocked, and that’s frustrating.

As a result, knowing how many DM’s Instagram allows per day or hour is critical. But first, let’s examine what Instagram’s daily restrictions are and why you should care about them.

While Instagram’s daily limits are established to curb spam and misuse, they also affect honest marketers. The best part is that Instagram’s daily limit may be evaded with little effort. How? If you want to discover more, keep reading.

What is a Direct Message on Instagram?

DM, the abbreviation for Direct Message, is a 2013 addition to Instagram. This tool allows users to chat privately with their friends, followers, and even strangers. It keeps your communication private and secure.

Previously, the DM capability was exclusive to Smartphones and tablets. Recently, this capability has become accessible on Windows and other platforms.

DM is a convenient way for users to communicate with specific individuals or accounts. You can also send it to a large group.

Unlike comments, direct messages are private and limited to the sender and recipient. No one who saves the intended recipient can retrieve the message.


Instagram Direct Message Limit?

Instagram users can send up to one thousand characters, including spaces, in a direct message. Although this is shorter than other famous social media networks, it is sufficient for the majority of users.

Several Direct Messages You Can Send in Twenty-four Hours:

Instagram has never actually disclosed the maximum number of DMs a user can send in 24 hours. It is mostly because they are very customizable for various Instagram account kinds and their particular qualities.

A reputable Instagram account can send between 50 and 100 Instagram direct messages every day. Newer Instagram accounts can send between 20 and 50 Instagram direct messages every day. In conclusion, Instagram determines the DM limit for each type of Instagram account.

Hourly Instagram DM Limits:

Instagram users can send between 5 and 15 direct messages every hour. Assuming the account is not new and has no previous bans or fines.

How to Send the Most Instagram Direct Messages?

  • Never send a duplicate message to several accounts. (That’s what automation and bots do!)
  • Attempt to alternate between multiple DM formats.
  • Personalize your direct messages. (Be careful to mention the audience’s name and identification number)
  • Never attach a link to a direct message sent to a user for the first time.
  • Attempt to schedule your DM activities across the entire day.


How To Get Around Instagram Restrictions?

Instagram has numerous restrictions for ambitious marketers. We have already described how to circumvent URL constraints, but what about action limits?

To successfully expand your Instagram network, here are a few guidelines to follow

Target Your Posts To Avoid Exceeding Instagram’s Daily Caps:

To maximize your time commitment, pursue your target audience. If you have a fitness-related page, engage with fitness enthusiasts. You can identify your target users (possible followers) in the follower list of your competitors by liking certain fitness-related articles, commenting on some queries, and so on.

To prevent surpassing Instagram’s daily limits, use organic content:

If you want to execute several actions on Instagram without being imprisoned (shadowbanned or action-blocked), you must naturally conduct your marketing operations.

A typical user searches for hashtags, visits posts, likes them, leaves insightful comments, visits accounts, watches movies to completion, sends direct messages to accepted lists, etc.

Instagram prohibits its users from exchanging unlimited direct messages for a variety of reasons. Hence, there is no obvious fix. It depends on whether Instagram believes you are spamming others, such as by sending an identical message to numerous users in a short length of time.


Generally, trusted accounts can send between 50 and 100 DMs per day, depending on the content and recipients (such as followers or non-followers). If people are ignoring or flagging your direct messages as spam, you will likely be stopped from sending direct messages for some time.

In this post, we explain these constraints and provide suggestions for sending as many Direct Messages as possible. Regarding limitations, you might want to investigate Instagram’s additional restrictions. If you don’t know where your Instagram restrictions are, you’ll be limited by Instagram!

Amanda Silberling
Article By:
Amanda Silberling

I work at Likes Geek as a marketing researcher and journalist with over 5 years of experience in media and content marketing. With a demonstrated history of working in the international news and financial technology publishing industries. I manage content and the editorial team at Likes Geek.