What is the Best Time to Post on YouTube Shorts? Extensive Guide

/25 March, 2024 2:30 pm

YouTube shorts are similar to Instagram Reels. They are 60-second-long vertical videos that people post on their YouTube channels at a certain time to reach their target audience. But what is the best time to post on YouTube Shorts? That is what we are going to discuss in detail today.

Quick Answer:

The best time is when people are off work. And that is around 7 pm to 9 pm. On the other hand, on Saturday and Sunday, you should post at 10 am or 11 am. These are the best times to post YouTube shorts.

Posting YouTube shorts are a great way to improve your Channels SEO. Timing matters a lot. We are going also to discuss why.

Everything You Need to Know About The YouTube Shorts

YouTube Shorts has been around for a while now and it has taken people by storm. It is a unique way to form a short video and share it with your audience. Do you have time to post or edit a long video? Create a YouTube short!

Best Time to Post on YouTube Shorts

However, posting time matters, so make sure to master the art of perfect timing to attract your audience. This will only allow you to get to new heights and capture the attention of the right audience.

Why Should You Post at the Best Time to Post on YouTube?

YouTube is filled with a lot of content. There is a whole sea of videos everywhere. So the best move is to post your short strategically at one time. Posting at the right time will impact your visibility, engagement, and success of your Short.

Decode the Algorithm: To Find the Best Posting Times

Analyzing the metrics and your audience’s behaviour can offer you valuable insights. So here are the things to consider when finding the best time to post YouTube Shorts:

Audience Behavior

Understand how your audience behaves, when they come online and leave comments. For this, you need to find out their location, and time zone as well. Posting during a time when your audience is active is the best time to get impressions from your audience.

Look at the Analytics

Identify the patterns of your audience through the analytics section in your YouTube channel. Pay attention to all the metrics like time, likes, and shares to select the best time to post YouTube shorts.

Best Time to Post on YouTube


Experimenting with different post timings can also help you identify the best time to post a short. For that, you need to track the performance of your videos. And adjust your posting schedule using the real-time insights data.

Tips for Success

Here we have some tips to get the timing right. These tips can help you

Now that you understand the importance of timing, let’s explore some actionable tips for finding your sweet spot on YouTube Shorts:

Understand Your Audience

Understand your audience and their pain points, their preferences, and interests. So that you can create content that is best for them.

Take the time to research and understand your audience’s preferences, behaviour, and interests. Tailor your content and posting schedule to resonate with your target demographic.

Be Consistent

Consistently posting can lead to positive results. And you can use that as a shield to grow in the digital marketplace. Being consistent helps you grow quickly and understand the algorithm of YouTube better.

The more consistent you are and the more time you spend, the more experience you will gather apart from growing on YouTube.

Engage With your Audience

Engaging with your audience in the comments section is a great way to keep them engaged with your content. People want to be heard, So forget not to acknowledge their comments and react.

What is the Best Time to Post On YouTube Shorts

As per our research, the best time to post is the following:


  • Monday 7 to 9 pm
  • Tuesday 7 to 9 pm
  • Wednesday 7 to 9 pm
  • Thursday 7 to 9 pm
  • Friday 2 to 4 pm
  • Saturday 10 to 11 am
  • Sunday 10 to 11 am
Amanda Silberling
Article By:
Amanda Silberling

I work at Likes Geek as a marketing researcher and journalist with over 5 years of experience in media and content marketing. With a demonstrated history of working in the international news and financial technology publishing industries. I manage content and the editorial team at Likes Geek.